Monday, 5 February 2018

Representation In Music Videos

Representation is a mixture of: 

1. The thing itself.

2. The opinions of the people constructing the representation.

3. The reaction of the individual to the representation.

4. The context if the society in which the representations is taking place in which the representation is taking place.


1 . Jay Z

2. Was represented as a gangster and was shown to be very violent and serious

3. People thought he was very untrustworthy and rough as his facial expression was always stern and gangster like.

4. The area that Jay Z lives in isn't very rough or violent, however they assume that where he lives would be rough as he has been shown to be a very violent and rough person. This is not the case as he lives within a relatively decent area.

Star Image

A star's image becomes a readily recognised sign that is used in many different media forms.

Stars can be use the fact that their image has meaning by allowing it to reused for advertising purposes. 

A pop stars a manufactured image and doesn't correlate to a person's personality behind the image.











2 comments:

Lego Audience H/W

G = H/W Answers 1. Why is genre hybridity used in the advertising campaign? To apply a wide  variety of audiences to the Lego Movie, in ...